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JSON-LD generator — for AI search visibility
Build a ready-to-paste <script type="application/ld+json"> block in 60 seconds. Covers the four schemas worth shipping first — Organization, SoftwareApplication, Article, and FAQPage. Runs in your browser, validates against schema.org via Google's Rich Results Test.
Use this tool if
- • You don't have JSON-LD on your homepage yet, or your existing schema is incomplete.
- • You ship a SaaS / agency / content site and want Organization + SoftwareApplication / Service.
- • Your CMS doesn't emit Article schema and you want to hand-add it.
Skip this tool if
- • You already auto-generate JSON-LD from a CMS (Yoast, Rank Math, Next.js with content collections, etc.) — keep that; don't duplicate.
- • You need Product, Recipe, LocalBusiness, or other long-tail schemas — we focus on the four highest-ROI types.
- • See the full schema guide for the trade-offs and worked examples.
Inputs
First time? Read this 30-second guide
What is JSON-LD? A <script type="application/ld+json"> block in your page's HTML that tells search engines and AI engines what kind of thing the page is about — using schema.org vocabulary. Browsers ignore it; AI engines parse it explicitly.
- Pick an entity type — Organization (on every page), SoftwareApplication (SaaS / app products), Article (blog posts), FAQPage (FAQ sections).
- Fill the fields — leave optional fields empty to omit them from the output.
- Copy the script tag and paste it into the
<head>of the relevant page (or<body>— both work). - Validate with Google's Rich Results Test (button on the preview pane) before deploying to production.
Need more detail? The full setup guide covers worked examples, common mistakes, and framework setup.
The brand name as you want to be cited. Plain text.
Your canonical homepage URL — used as the @id base.
Absolute URL to a high-resolution logo. Skip if you don't have one ready.
One sentence. What you do, who for. Avoid marketing fluff.
The single most important field for AI entity disambiguation. Add X / LinkedIn / GitHub / Crunchbase / Wikipedia where they exist for your brand.
Generated JSON-LD
Paste into the <head> of the relevant page
Inputs auto-save to this browser's local storage so an accidental refresh won't lose your work — use Reset to clear.
The honest part — what JSON-LD does and does not do
JSON-LD is a description, not a magic spell. It tells AI engines and search engines what kind of thing the page is about — but it does not rank your page, it does not guarantee citation, and a perfect schema cannot rescue a thin page from being ignored.
Does shipping JSON-LD boost my Google ranking?
Where do I put the script tag?
<head> is conventional but <body> works too. One block per entity, or one combined block using @graph for multi-entity pages.Should I worry about duplicate JSON-LD?
How do I validate the output?
What about Product / Recipe / LocalBusiness?
Disclaimer & limits
This is a free helper that produces JSON-LD against the schema.org vocabulary at the time of our most recent review (2026-05-13). A few honest notes so expectations are right from day one:
- Shipping JSON-LD does not guarantee AI citation or organic ranking. Google has stated structured data does not boost rankings directly — it makes you eligible for rich results and helps the model understand the page. Same for AI engines: it is an understanding signal that affects how you are cited, not whether.
- Schema.org evolves faster than tools. Types, properties, and required-field expectations occasionally change. We monitor these and update the tool when they happen, but cannot promise the tool always reflects the absolute latest schema.org spec — verify with Google's Rich Results Test for anything mission-critical.
- Output is not deeply validated. We check basic shape (required fields present, URLs look like URLs) but not semantic correctness. Run the output through Google's Rich Results Test and validator.schema.org before deploying.
- Don't fabricate properties. Aggregate ratings without real reviews, FAQs not visible on the page, Product offers without a real Offer — all are Google guidelines violations and can remove rich result eligibility for your entire domain. Only describe what actually exists.
- Provided as-is. The tool is provided free of charge without warranty, express or implied. We accept no liability for outcomes related to AI search visibility, organic ranking, rich result eligibility, or business results that follow from using or not using the generated JSON-LD.
The reliable way to know whether the schema actually changes how AI engines cite your brand is controlled measurement — before vs after, on a fixed buyer-question panel.
Next step
You shipped JSON-LD. Does AI cite you correctly now?
Schema improves how AI engines cite you — name, description, url, category. The only way to know whether the improvement actually landed is to ask the engines on a fixed prompt panel and compare before vs after. Free 60-second audit, no card required: